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5 Times Object Storage is the Right Call for Your Business

In today’s digital universe, the rate at which data is created is increasing exponentially, thus the amount of data being collected by enterprise organizations is growing at a rapid pace. The more corporate data being stored, the more risk it presents to a business– potentially causing durability issues, limitations with storage infrastructure, and difficulty with data management.

Boasting the benefits of scalability, high availability, durability and cost effectiveness, Object Storage is the ideal storage solution for the ever-increasing data growth dilemma. We’ve outlined the five best use cases for Object Storage to help you determine whether this solution can be a valuable addition to your organization’s data storage strategy.

1. Archiving backups

Archived backups are typically kept for disaster recovery or compliance purposes. For companies who need to store large volumes of archived data, Object Storage is ideal because it can store substantial data quantities with a high degree of scalability. This type of storage also keeps multiple copies of data, protecting against data loss.

This use case can apply to almost any industry, but a common reason an organization would need to archive backups is that they need to store all communications for a set period of time due to compliance or legal reasons. Businesses like law offices and medical offices benefit here by storing court records and evidence or patient records.

Companies in the media industry, like newspaper publishers, also benefit from this use case. They need to archive old articles, and Object Storage allows the ability to serve the archived articles on their website.

2. Storing static files

Object Storage was built for unstructured data like images, video and music files. It is perfect for storing these static files because it allows access across the web. Companies that deal with large amounts of multimedia files, like web developers for example, can use Object Storage to save on storage cost, as well as to utilize the availability zone closest to their end users to serve the content.

Object Storage is also ideal for e-commerce businesses to offload static content. A major part of the content e-commerce sites serve are static zip archives and video files that can consume costly storage space and bandwidth. Object Storage is a cost-effective alternative.

3. File sharing

Object Storage lowers the administrative burden for businesses like marketing firms and legal firms that need the ability to exchange files and documents with clients or employees on a global scale. Also, any business that needs to share a lot of customer-facing documentation on their website can benefit from utilizing Object Storage as opposed to a traditional document management system.

4. Managing big data

For companies that collect massive amounts of data, managing the metadata, or the information that describes the data, can become very complicated. Object Storage allows for the ability to tag data, making the data searchable and easier to analyze.

Large enterprises spanning various industries have a need for storing big data. E-commerce and retail businesses collect shopper marketing information. The healthcare and pharmaceutical industries collect scientific data sets. Universities house large amounts of research data. Accounting and financial services save financial databases. Not to mention, any company that collects data via IoT (Internet of Things) sensors (for example, a government entity analyzing data from traffic light sensors) can benefit from the scalability and low cost of Object Storage.

5. Replacing tape storage

Object Storage can replace tape storage for any media that historically would have been stored on tape drives. Using Object Storage over tape storage allows the data to be stored long-term and provides added protection in the event of data loss.

Any organization who must store video footage (for example, footage from a policeman’s body cam or surveillance video) can use Object Storage to quickly restore a video from a previous date. Again, tagging these objects with metadata allows the historical footage to become more organized and easily searchable.

For organizations who use tape storage to keep data that they do not need to frequently access, Object Storage is a good alternative because it allows for long-term storage and offers modern features that tape storage does not, like tagging and web accessibility.

If you’d like to learn more about how your organization can benefit from Object Storage, contact us for more information, or visit our site to view Immedion’s Object Storage offering.

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